1 FEB 2023

Gusto TV produces "The Wizard of Sauce", featuring AI characters

Serving as the first show to be produced with the technology method by Gusto TV, the show starring Kyle Crawford is scheduled to air exclusively on Gusto TV later this year.

"The Wizard of Sauce"

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Gusto TV currently has the world’s first food show production featuring on-screen characters generated through Artificial Intelligence software in the works. The title "The Wizard of Sauce," also set to be rendered in post-production, will air exclusively on Gusto TV later this year.

“We’re constantly looking for new ways to make emotional connections and entertain our viewers. First, there was streaming technology that allowed us to bring the channel to +160 countries. Now we have a variety of AIs that open up new narratives and storylines for us to experiment with. Kyle is a great talent who infused soul and camp into his characters,” said CEO Chris Knight.“AI allows us to amp that up. We’re excited about where this is taking us.”

The title is also working on its next AI project called "Some Assembly Required", which will feature a host/chef (casting underway) who speaks with “Mother Nature,” an AI creation that appears on set via a giant plasma screen. By employing AI software, the entire script is non-linear and unrehearsed. “It’s like talking to the Universe while making a rhubarb gastrique,” said Knight.

"The Wizard of Sauce" stars Kyle Crawford who shares the tips, techniques and secrets of sauce while holding forth on all manner of pop culture, fashion and lifestyle hot buttons. Shot on a high-concept, non-kitchen set at Gusto TV Studios, the show features three secondary characters: Professor Saussenheimer, Dr. Sauss and Sgt. Sauce-alot. Each character appears in a 30-second (average) interstitial over the course of an episode. All three characters were performed by Crawford in costume to script. Crawford’s characters were then digitized in post-production and rendered as new AI characters. 

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