29 JUL 2024

Hugo Tomás to join ITV Studios Iberia as Executive Producer, Non-Scripted Tv Programmes

As of September 1, the Spanish executive will be responsible for leading the adaptation of ITV Studios’ reality, factual, dating and game show formats.

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Spanish Entertainment Executive, Hugo Tomás, has been appointed Executive Producer, Non-Scripted Programmes, ITV Studios Iberia. He will join the company on 1 September and will report directly to Nathalie Garcia, CEO. In his new role, Tomás will lead on the adaptation of ITV Studios’ reality, factual, dating and game show formats, such as “Come Dine With Me,” “Love Island” and “The Chase.” He will also develop local originals, working closely with Miguel Vila, Creative Director.

Tomás will join the company from MediaCrest, where he has been the Head of Entertainment for four years, overseeing productions such as ITV Studio’s “The Chase” and “Beat The Chasers” for TVE, “Mapi” for TVE and “The Floor” for Antena 3.

With a career in entertainment spanning 25 years, Hugo Tomás has unrivaled format adaptation, production and international experience. He has played an instrumental role in the success of large international franchises in Spain such as “MasterChef,” “Temptation Island,” “The Great British Sewing Bee” and “Secret Millionaire,” as well as developing local IP.

Hugo Tomás said: “I am thrilled to become one of the founding team members of ITV Studios Iberia; it’s a dream come true. The strength of the company and its robust catalogue are truly remarkable. The chance to work with Nathalie and the exceptional team that she has assembled fills me with enthusiasm, I am eager to begin this creative journey and contribute to our shared success.”

Nathalie Garcia added: “I'm delighted to welcome Hugo to ITV Studios Iberia. He brings an extraordinary blend of creativity, passion and expertise that aligns perfectly with our vision and goals. Hugo's track record and innovative approach make him a perfect addition to our team. I am confident that he will significantly contribute to our success and enhance our creative endeavours."

Tomás joined MediaCrest in January 2020 as Head of Factual, Reality and New Formats before being promoted to Head of Television in May of the same year. Prior to this he directed “Temptation Island” for Telecinco and Cuatro. Hugo worked for Shine Iberia for four years directing the four seasons of “MasterChef” and “Junior MasterChef” on location, “Masters of Sewing” (based on “The Great British Sewing Bee”) and “One, Two, Chef!” for Disney+.

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