18 JAN 2024

Mediaset Distribution closed several library classic packages in Latin America

Mediaset Distribution closed several deals in Latin America for classic titles of its catalogue, including biographical mini-series such as “Call me Francesco - The People’s Pope” and “Karol – A Man Who Became Pope,” among others.

“Call me Francesco - The People’s Pope”

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Mediaset Distribution closed several deals in Latin America for classic titles of its catalogue, including biographical mini-series such as “Call me Francesco - The People’s Pope” and “Karol – A Man Who Became Pope,” among others.

“The year started with renewed interest from Latin America for the library content of Mediaset’s vast catalogue. We have a collection of modern classic titles that continue being licensed year after year with great success,”  commented Claudia Marra, Sales Manager at Mediaset, as she was able to close several deals in partnership with Esperanza Garay of MGE.

According to Marra, there is particular attention for biographies and Mediaset’s classic biopics continue to sell. Among these, the company has “Call me Francesco - The People’s Pope,” broadcast by Canale 5 with an average share of 4,2 million viewers and an audience share of 19,5% in the target group 15-25. The biopic focusing on the life of the current Pope from his youth in Argentina to his election as pope in Rome played by famous Argentinian actor Rodrigo de la Serna achieved a good result between the young people. The biographical series is available in English and Spanish.

Other titles include “Child Called Jesus” (season 1, 2 and 3), a mini-series about Christ’s childhood; “Saint Rita,” a mini-series about the life of Rita da Cascia in the 14th century; “Karol – A Man Who Became Pope” (season 1 and 2), which tells the story of young actor and poet Karol Jozef Wojtyla, when in 1939 during the IIWW he was deported in Germany and found his vocation to become a priest and then a courageous Pope, and “Padre Pio.”

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