The sports streaming platform Fanatiz concluded 2020 hitting key milestones and marking a record year in the brand’s history. In detail, Fanatiz grew its subscriber base by 120% from November 2019 to November 2020, with a total of 90% total growth taking place January – November 2020, despite a three-month pause in live programming due to the pandemic.
“Navigating multiple unprecedented challenges this year proved complex, but thanks to strategic decisions we made, as well as the unwavering passion and appetite of soccer fans everywhere, 2020 will go down as a milestone year for Fanatiz,” said Matías Rivera, CEO & Founder of Fanatiz.
“From revamping the entire brand and platform to launching a new Freemium package accessible to all our fans and striking partnerships with LaLiga North America and channels like beIN Sports Xtra and Trace Sports-Stars Channel, we can’t wait to see what 2021 has in store for us and our passionate customers,” Rivera added.
In addition to being a record year, October 2020 was a record month for the platform. In October, Fanatiz saw 42% growth in active Fanatiz subscribers, marking the most growth seen over a period of one month.
The growth is attributed to fans at home eager to start watching their favorite teams again, and generally speaking to a remarkable shift in consumer behavior to digital and streaming offerings. The top performing content on the streaming platform included: the return of LaLiga, the FIFA World Cup South American Qualifiers, Copa Libertadores, La Liga Profesional de Fútbol Argentino and the Brasileirao.