11 NOV 2024

ATF 2024: ABC Commercial to launch a new content slate

It features "Ladies in Black", a drama about women navigating personal and professional challenges in 1960s Sydney. Also joining the catalog are new titles for kids and families, including "Ready, Steady, Wiggle!" Season 7, "Fizzy & Suds" Season 2, and the anticipated "Muster Dogs Season 3", which continues the journey of graziers and their pups

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ABC Commercial presented its slate for ATF 2024, featuring "Ladies in Black," a drama about women navigating personal and professional challenges in 1960s Sydney. Also joining the catalog are new titles for kids and families, including "Ready, Steady, Wiggle!" Season 7, "Fizzy & Suds" Season 2, and the anticipated "Muster Dogs" Season 3, continuing the journey of graziers and their pups.

Returning to the lineup is the popular puppet-based preschool series "Beep and Mort," back for its second season after strong international reception. This season promises more heartfelt adventures and continues its global reach, having been acquired by major international platforms, including WildBrain Television (Canada) and Sky Kids (UK), with additional plans for distribution in the Middle East and North Africa.

In factual programming, "Living with Devils" delivers a deep dive into Tasmania’s iconic but endangered marsupial, while "Restoration Australia" returns with stories of preserving Australia’s rich architectural heritage and creating spectacular homes. Additionally, "Megafauna," narrated by Hugh Jackman, offers an exploration of Australia’s prehistoric giants, appealing to science and history enthusiasts alike.

For co-viewing and educational content, "Secret Science" unravels the secrets behind our brains and bodies through science, emerging research, and entertaining human stories, and "I Was Actually There," a bold new factual series that has already made waves with Broadcast UK selecting it as one of the 'Hot Picks' ahead of MIPCOM, provides historical insights from those who witnessed pivotal moments firsthand.

ABC Commercial Sales Executive Alex Zhou, who will be attending ATF, forecasted how this market would develop: “We look forward to attending ATF this year, as the networking opportunities are invaluable to us, and we enjoy connecting with a diverse group of buyers and distributors. Our 2024 slate reflects the ABC’s commitment to providing entertaining, educational, and globally resonant content. These new titles underscore our dedication to captivating storytelling across genres," noted.

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