The National Association of Television Program Executives (NATPE) announced NATPE International’s return to an in-person event in Budapest. The marketplace is expected to have around 300 buyers, including 37 broadcasters from the CEE region, and more than 60 exhibitors from the United States, UK, Latin America, Central Europe, and more.
Confirmed exhibitors include MGM Television, NBCUniversal, Warner Bros. Discovery, Paramount Global, Columbia Pictures, A+E Networks, Madd, Kanal D International, Calinos, Global Agency, ATV, ZDF, Inter Medya, and Globo, among others. This year, there will also be a free Ukrainian Pavilion, featuring five Ukrainian broadcasters: Film.UA Group, 1+1 Media, Ukraine TV Channels, StarLight Media, UA Suspilne (public broadcaster), and Ukrainian Content Global Cooperation.
“These dramatic times have unveiled to us the real meaning of the words like partnership, friendship, and support. We understand that the future of the Ukrainian content industry is firmly tied with the European market. NATPE is the next important step for the companies that come under the umbrella of Ukrainian Content Global Cooperation initiative for strengthening existing and finding new business opportunities. And there is some really big news that we’re going to announce in Budapest,” said Kateryna Udut, CEO of MRM, the organizer of the initiative.
“As NATPE returns to in-person events, I am thrilled that NATPE Budapest International roars back in-person bringing fresh new content from around the world as we welcome back many distributors from around the globe and the strongest presence ever from CEE buyers. We are proud to host the Ukrainian Pavilion on the exhibition floor,” commented JP Bommel, President and CEO of NATPE.