The average Netflix subscriber watches only 2% of the service’s library each year, according to a new report from Reviews.org. Although the study did not share how a view is calculated, the findings were based on data shared by Cindy Holland, VP of Content Acquisition / Original Series at Netflix, and it is known that Netflix now counts a view after someone watches at least two minutes of a show or movie.
Overall, Netflix has nearly 5,500 unique titles in its library. For comparison, Hulu has 2,657 and Disney+ has 744. According to Review.org’s report, it would take four years, two months and eight days of watching Netflix all day, every day, to watch all of its titles. And that’s assuming Netflix doesn’t add any titles in the meantime. Reviews.org estimates it would cost you at least $660 in Netflix subscriber fees over that amount of time.
Last week, Netflix reported that it had added another 10.1 million new subscribers during the second quarter of the year, pushing the streaming giant past 192 million customers globally. The company’s share price took a hit, though, after Netflix shared light guidance for Q3, projecting it would add 2.5 million new subscribers.
To read the full Review.org’s report, click here.
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