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This will be in addition to revenue already generated by the sale of advertising slots during live sports broadcasts on the service.

Fox Corporation’s ad-supported video-on-demand service Tubi will exclusively launch the BBC British coming-of-age dramedy “Boarders” in North America in a deal with All3Media International.

The new ViX Premium with Ads tier will provide subscribers in the country with access to the platform's exclusive premium content, including original series and movies and live sports at a lower price point with a moderate ad load.

The latest 2023 results of Hub’s semi-annual “TV Advertising: Fact vs. Fiction” survey clearly show the trend of consumers opting for ads is not abating.

Under the FilmRise Creator Partner Program (CPP), the videos will be distributed on all Free and Pay TV, Ad-Supported Streaming, AVOD and SVOD platforms in all English speaking territories.