Its paid subscribers on Amazon Prime Video grew by 120% year-over-year from June 2023 to June 2024. The channel is positioning itself as a major destination for kids and is now present on 16 platforms. Over the same time period, the platform achieved a 28% year-over-year growth in paid direct-to-consumer streaming subscribers across all its streaming services.
Replacing Bradley Quirk, the former director of international original film at Netflix will report to Anne Mensah, Vice President of Content, along with Mona Qureshi, Director, UK series.
After its launch on Telecinco, where it turned out to be the most watched fiction this year, the series has now started its second window on the streamer.
The film is being released on Prime Video on 12th July 2024 in the UK, North America, Canada, Australia and Africa. The title has already garnered critical acclaim and nominations at major festivals like the American Black Film Festival and the Pan African Film Festival.