Shifting from within Banijay’s existing Spanish footprint, Amparo Castellano will lead Zeppelin, with a remit to further build the business’ portfolio of hits for the local and global market, reporting to Banijay Iberia CEO, Pilar Blasco.
Originally created by Zeppelin, a Banijay Iberia company, "The Bridge" launched in Spain in 2017 and aired for two successful series on Movistar+’s #0 where it is known locally as "El Puente". The format also sold to France with M6.
Announced the agreement signed between both parties to codevelop the dramedy pop Tv series, “Fuego” (Fire). The series is being presented during NATPE, has a 360º exploitation potential, and each episode has an original song linked to the storyline.