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New ad engine aims to boost campaign efficiency with 50% faster ad-serving and future-ready integration across screens.

With more than 250 buyers and over 90 global exhibitors from more than 50 countries, the event provides a platform for collaboration and valuable insights.

The series has already emerged as one of the most talked-about Italian titles at the market, drawing significant interest from buyers and securing major international sales in key territories including the United States, Canada, France, Finland, and several other major European markets.

This latest deal builds on a growing list of broadcasters picking up the series, which has already been acquired in Spain, Romania, Bosnia, Hungary, Chile, and Panama.

The title premiered in the Official Selection of the San Sebastián Film Festival. It will soon air on EITB, followed by its release on RTVE Play. All four episodes are already available for international buyers to screen.