Lee will be responsible for developing strategic partnerships to help Cinedigm expand its business in the global streaming marketplace with an emphasis on the rapidly-growing Asia-Pacific market.
OTT television episodes and movies revenues for 22 countries in the Asia Pacific region will reach $54 billion in 2026, up by 90% from the $29 billion recorded in 2020, according to Digital TV Research’s latest report.
OTT video streaming in the Asia-Pacific region has now reached 392 million people, with 70% of consumers across the territory watching streaming video at least once a week, according to a new research from global video advertising platform SpotX.
Pay TV service revenue in Asia-Pacific is set to drop from US$61.6 billion in 2020 to US$60.8 billion in 2025, according to data and analytics company GlobalData.