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Results for "Future of Video"

Events 9 JUN 2021

OTT CONSUMER RETENTION: IF CONTENT IS KING, DATA IS ESSENTIAL

9 JUN 2021
Parks Associates resumed its Future of Video event, which highlights the Covid-19’s impact on the OTT market, its long-term impacts, and the strategies market players have implemented to endure the hardships and fulfill consumer demand for new video services. Less than half of US broadband households subscribe to four or more OTT services and 82% of US broadband households have an OTT subscription.

Events 6 MAY 2021

WHAT ARE THE FUTURE BUSINESS MODELS FOR DIGITAL VIDEO?

6 MAY 2021
One of Parks Associate's scheduled "Future of Video" programs highlighted various projection elated to the digital market, which include a hybrid business model of immediate theatrical and streaming releases, consumer-based service components, and a continued transition from linear TV.

Events 31 MAR 2021

HOW HAS THE VIRTUAL PAY-TV MARKET MAINTAINED AN UPWARD TREND?

31 MAR 2021
Parks Associates' digital event, "Future of Video: Explore vMVPDs and New OTT, Pay-TV Strategies" explores the increasing popularity of VMVPD services have taken over the pay-tv landscape. By 2023, the market is projected to surpass satellite TV and telco services, falling in second place behind cable services.

Research 10 FEB 2021

LIVE SPORTS, THE CHURN ANTIDOTE FOR THE PAY TV INDUSTRY IN THE US

10 FEB 2021
Churn rates for OTT and vMVPD services dropped as consumers shift to online video sources for their entertainment. The announcement serves as one of Parks Associate's topics for the fourth annual Future of Video: OTT, Pay TV, and Digital Media.

Digital 14 JAN 2021

WILL THE FUTURE OF VIDEO GAMING BE BRIGHT AFTER THE PANDEMIC?

14 JAN 2021
While the video game industry was trending upward well before the pandemic, it boomed with it. According to Nielsen latest report, 10 months of new behavior (during the lockdown) is far longer than it takes for it to become the norm.