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This marks the fifth foreign adaptation of the format, after successful launches in Poland, Spain, Denmark and the UK.

The second season of the series will be available on Prime Video in Italy in 2025, and later, on Rai. Fifth Season will handle international sales of both seasons in all other territories.

Within the MENA region, the demand for non-English content accounts for over 50% of the total demand, showcasing a remarkable shift in viewer preferences.

According to Antenna’s latest report, although acquisitions keep increasing, so did the churn rate, forcing the biggest SVOD players to shift their focus to a more advanced subscriber management.

Following the UK ratings' success for the Mammoth Screen series, the new deals include North America, Africa, and Europe.