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Nordics: Growing demand for local content 9 FEB 2024

Data

Nordics: Growing demand for local content

Nordic online video viewers’ demand for local content grew in the fall of 2023 compared to the same period in 2022. Local fiction and entertainment now account for 25 percent of all online viewing on curated on-demand content.
SVT commissions TV adaptation of “The Scarab Flies at Dusk” 30 JAN 2024

Production

SVT commissions TV adaptation of “The Scarab Flies at Dusk”

The beloved classic “The Scarab Flies at Dusk” is being adapted for the screen with filming commencing in May 2024. The drama will be produced by Nordic Drama Queens, a Fifth Season backed company.
Viaplay Group renews UFC rights in Nordics in a multi-year deal 12 JAN 2024

Deals

Viaplay Group renews UFC rights in Nordics in a multi-year deal

Viaplay Group has extended its exclusive rights to show UFC, the world’s leading mixed martial arts (MMA) organization, in four Nordic countries in a new multi-year agreement.
Love Nature launches on Allente across Denmark, Norway, Sweden and Finland 5 JAN 2024

Production

Love Nature launches on Allente across Denmark, Norway, Sweden and Finland

Expanding its reach across Nordic countries and marking its debut in the Finnish market, the offering will be fully localized for each market and viewers will have access to the premium wildlife and nature programming on the linear channel as well as the platform’s VOD service.
The Nordic video market is approaching 10 billion in revenue 19 DEC 2023

Streaming

The Nordic video market is approaching 10 billion in revenue

The total Nordic video market is expected to reach €9.8 billion for the full year of 2023. The total market has grown 2% yearly over the past four years, according to Mediavision’s latest report.