2020 will undeniably always be marked by the coronavirus crisis. But one indicator has come out a winner due to lockdowns - the amount of time spent watching TV. During Mipcom, Glance unveiled the trends that are and will be marking this atypical year.
Although live TV broadcasts still account for the vast majority of daily TV viewing time, other practices are becoming established, like catch-up and preview viewing, according to Glance.
Aunque las transmisiones en vivo todavía representan la gran mayoría del tiempo de visualización diaria de televisión, se están estableciendo otras prácticas, como el catch-up y el preview viewing, según Glance.