Alexia Laroche-Joubert & David Flynn
Content powerhouse, Banijay Entertainment, announced a development partnership between Banijay France and acclaimed UK creator, David Flynn, behind creative studio Plegazoid. Working alongside the region’s portfolio of unscripted labels, this partnership further strengthens the group’s ambition to collaboratively drive the development of bold new formats globally.
Flynn, a leading force in non-scripted content creation, is behind many successful formats including the gameshow "Moneybags" for Channel 4, NBC’s "Small Fortune", "Game of Clones" for E4 and MTV, "The Search" for Keshet 12, and "Surprize Fund" for SBS 6; as well as the recently announced "Time Is Money" for ITV, which Plegazoid is co-producing with South Shore Productions. As former Chief Creative Officer at Endemol Shine UK, he created and executive produced the BAFTA-winning gameshow "The Money Drop", which travelled to 57 territories, and co-created the iconic hit "Pointless", as well as "Goldenballs" for ITV, and "The Bank Job" for Channel 4, amongst others.
Banijay France, a major player in global content production, is renowned for delivering globally successful travelling formats like ALP’s adventure reality series "Fort Boyard" and B Prod’s hit shows "The Fifty" and "Good Luck Guys." Last year alone, the company launched over one-third of all new formats in France, including the musical competition "Sounds the Same," primetime gameshow "Spot On," as well as "Les Apprentis Champions," "Super Mythos," and "Votre Vie en Jeu." Meanwhile, "Mystery Duet" and "Secret Song" from DMLS TV have also captivated audiences in over 15 territories.
David Flynn, Founder of Plegazoid, praised their partners: “The next ground-breaking idea can come from anywhere. Seeing the incredible creativity coming from Banijay France’s production companies, I have no doubt this partnership will lead to some truly exceptional, globally adaptable formats. I look forward to working alongside the talented teams in France to develop the next big travelling hit to resonate with audiences worldwide." commented.
Alexia Laroche-Joubert, CEO of Banijay France, understood that the agreement is part of a strategy aimed at pushing the limits: “At Banijay France, fostering creativity and pushing boundaries drives everything we do. Partnering with a leading talent such as David will undoubtedly supercharge our unscripted offering. His impressive track record in developing highly entertaining and original formats for broad audiences will be key to fueling the next generation of standout hits in France and beyond," expressed
Led by CEO Alexia Laroche-Joubert, Banijay France offers a diverse yet complementary portfolio spanning non-scripted and scripted, making it the region’s leader in the content production industry. With 18 labels under its roof, it has an extensive catalogue with over 2,500 hours of non-scripted programming and close to 50 hours for scripted across multiple platforms and channels.