Brazilian company Globo announced it will participate in the main audiovisual industry events in Eastern and Central Europe next month: Content Warsaw, between June 3 and 6; NEM Dubrovnik, between the 10 and 13; and NATPE Budapest, between the 24 and 27.
At Content Warsaw, on June 6, at 9:25 am, Guilherme Jordão, Content Distribution and Partnerships, will present a showcase with Globo's biggest highlights for the region, with new releases and great drama classics. At NATPE Budapest, on June 26, at 3:00 pm, Rodrigo Nascimento, Head of International Business, will participate in the panel “Driving Efficiency through Partnerships” to talk about content partnerships and co-productions.
“Eastern and Central Europe (CEE market) are strategic territories for Globo and our presence in these three events reflects this and the understanding of the particularities of each micro-region. We have a long history with this market, for instance, HRT in Croatia broadcasts at least one of our telenovelas annually and BTV Bulgaria recently acquired content such as 'Never Give Up' and 'Pantanal'. Moving to a neighboring region, the Public TV Company of Armenia premiered 'Pantanal' not long ago and showed titles such as 'A Life Worth Living' and 'All The Flowers', with great performances. We have a vast portfolio of telenovelas, series and documentaries that show our production capacity and how our variety of productions can meet different needs in a market that is undergoing a major transformation,” commented Guilherme Jordão.
Recently released on the international market during the LA Screenings, the telenovela "Rebirth" and the series "Justice: Misconduct" are some of the highlights of Globo’s portfolio. Currently airing in prime time in Brazil, "Rebirth" is based on the 1993 work by Benedito Ruy Barbosa, written by his grandson Bruno Luperi, with artistic direction by Gustavo Fernández, same team as “Pantanal”, a content that has already been licensed for 130 territories.
"Justice: Misconduct", by Manuela Dias, with artistic direction by Gustavo Fernández, follows four characters who end up in prison and, seven years later, leave jail and need to resume their lives in search for justice that goes beyond logic and legal trials. The production has the same format as "Justice: Life is not fair", released in 2016, which was nominated for an International Emmy for Best Actress with Adriana Esteves and Best Dramatic Series.
The company also brings to the three events the relaunch of past hits with the Classics & Big Hits project. With emphasis on timeless Brazilian telenovelas such as the International Emmy winners "India: A Love Story" and "Precious Pearl", as well as "Family Ties", "The Clone", "Terra Nostra" and "Brazil Avenue", Globo’s best-selling production.
Other titles in the portfolio are the telenovelas "Land of Desire", "Crossed Paths" and "Perfect Love" and the Globoplay Originals series "The End", "Under Pressure" and "Unsoul”.