10 FEB 2022

Gusto TV expands in China throughout a deal with WhaleLive platform

WhaleLive viewers will soon have access to Gusto TV’s diverse award-winning cooking series and culinary line-up.

Gusto TV

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Gusto TV announced its newest partnership with WhaleLive, the free and ad-supported live streaming platform by ZEASN. WhaleLive viewers will soon have access to Gusto TV’s diverse lineup of award-winning series.

“Gusto TV has established itself as one of the most culturally diverse culinary channels in the industry,” says Chris Knight, CEO and President of Gusto Worldwide Media. “Partnering with WhaleLive, we’re delighted to continue to share our food stories with more viewers while remaining true to our ethos and cultural values.”

“We’re absolutely excited to collaborate with Gusto TV. It’s very important for us to constantly provide our audiences with high-quality and diverse content portfolio, delivering the absolute best programming around the world.” Commenting on the collaboration, Winson Chen, Chief Operating Officer (COO) of ZEASN said, “This partnership represents a continuation of that commitment, with Gusto TV serving as perfect complements to WhaleLive's growing content library. Our viewers will now be able to enjoy Gusto TV’s internationally acclaimed cooking series and culinary line-up on their smart TVs. We look forward to working with the Gusto TV team to further engage our audiences.”

Gusto TV is an international food channel with exceptional production values and sophisticated storytelling. With hundreds of hours of proprietary content, Gusto TV offers a feast for the eyes and connects emotionally with viewers. Gusto TV’s internationally acclaimed titles can be viewed in English, Spanish and Mandarin across 160 countries on more than 30 different platforms.

Headquartered in Beijing, China, ZEASN is the world's leading provider of smart home solutions and services in more than 50 million global households. With WhaleLive as one of its core services, ZEASN continues to offer consumers access to a wide selection of free entertainment channels from the comfort of their homes.

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