"Blanca"
LUX Vide has confirmed the third season of "Blanca", the successful crime TV series star by Maria Chiara Giannetta. The last episode of the second season aired on Rai1, won the prime time challenge in Italy with 4.439 million viewers and a 24.35% share, achieving the best result of the entire season in terms of both viewership and share.
This success is also reflected on social media: the hashtag #Blanca2 reached the top position on X, formerly Twitter, throughout the evening.
This crime TV series, produced by Lux Vide, has also gained significant international attention, being selected by over 40 territories worldwide, including M6 in France, Mediaset España, Netflix Italy, MTVA in Hungary, NHK for AXN Mystery in Japan and SBS in Australia.
The first season of "Blanca," has been a hit show in Italy for RAI since its premiere episode won the national primetime in November 2021 with a 25.97 share (nearly 6.4 million viewers).