Márcio Ferreira
Zinko Media, the entertainment production company specializing in format development, innovative content, and production services announces the addition of Márcio Ferreira as its new International Sales Representative for Latin America and Brazil. Ferreira will report directly to Mireia Carrillo, CEO of Zinko Media, and will be responsible for content sales across broadcast and digital platforms, leveraging his extensive experience in trade marketing, business development, and customer engagement.
With a career spanning top-tier entertainment organizations, Marcio previously served as Director of International Sales at eOne Entertainment, MGM, and Viacom International Media Networks. He also held senior leadership positions at The Latin Recording Academy and RM 5to Elemento, where he drove strategic growth and forged high-impact partnerships in various markets.
Márcio Ferreira highlighted the company's innovative capacity: “Taking on this role is a unique opportunity to contribute to the strategic growth of a company that is setting the pace in the global content industry. It's about building a creative mission, where innovation and adaptability are key to developing relevant and sustainable offerings. Zinko Media not only has an international reach, but also promotes original formats with a transmedia vision that connects, transforms, and impacts, bringing stories to increasingly diverse audiences. I am convinced of the potential we have to expand new business models," noted.
Additionally, Mireia Carrillo, CEO of Zinko Media, understands that this is a commitment to growth and competitiveness: “Adding Márcio to this project is a key element in accelerating our go-to-market strategy in the region. At Zinko, we see that we can combine global formats with unique intellectual property, adding local production and multiplatform distribution. This way, we offer an attractive and distinctive IP catalog that drives growth and sets trends for our clients in a highly competitive market," stated.