11 APR 2022

Media Ranch adds Trace Studios' South African formats to its catalog

Both companies have closed a global distribution partnership with Media Ranch scoring its First South African content deal.

"Ultimate Braai Master"

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Media Ranch and South Africa’s Trace Studios announce a partnership for global distribution of Trace’s formats such as "2 Weddings & A Superstar"; "Ultimate Braai Master"; "Any Objections? "and "Trendsetters". Sophie Ferron, President and Founder of Media Ranch said: “Media Ranch’s new partnership with Trace Studios is a major step in Media Ranch’s global footprint. After expanding in Asia recently, we now add South Africa for the first time. As we do with DR (Danish Broadcasting), we are taking Trace’s great formats out to the world. We are grateful that Sivan Pillay (CEO of Trace Studios) and his team have entrusted us with their fantastic IP, and we expect very positive responses from our buyers.”

PROVEN FORMATS
"2 Weddings & A Superstar" is an original South African reality-emo-tainment property that sees some of South Africa’s greatest musicians surprise two of their biggest fans on the biggest day of their lives, with a performance of a lifetime. "Ultimate Braai Master" is a multi-award-winning formatted reality-based weekly television series. Nine teams compete across various outdoor cooking ‘braaing’ [barbequing] challenges, where the weakest Teams go into an Elimination Challenge, with the possibility that one Team, may be sent home. Trace produced and aired 7 seasons and are in development for S8. (Seasons 1-7 available on Netflix).

PAPER FORMATS
"Any Objections?" is a heartfelt emotional reality series that focuses not only on a couple’s perfect wedding day, but also on unpacking the complicated family dynamics that occur when two people who decide to tie the knot. In this thirteen-part series, we follow couples whose wedding plans - in the eleventh hour of their meticulous preparation – have ground to a screeching halt because a disgruntled family member has not approved of their union!. "Trendsetters" is a lifestyle reality television show which to turn obscure social media superstars into real world trendsetters.

Sivan Pillay, CEO of Trace Studios stated: "This is an exciting chapter in the Trace Studios business and having a partner like Media Ranch represent Trace Studios formats globally is an exciting first for us. We look forward to a long term mutually beneficial relationship where we can break new ground and continue in our pursuit to create more opportunities for African based IP."

The deal was brokered by Barbara Bellini, Trace Senior International consultant, who added: “Having worked for the past two year with South African creative teams and experienced their brilliance, I look forward to work with the Media Ranch team to bring some front IP to global audiences.”

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