Mediatoon appoints Frederic Gentet in new global role as Head of Sales

Paris based distributor Mediatoon announced the appointment of Frederic Gentet as Head of Sales, a newly created role for the global distributor that is part of French entertainment powerhouse Média-Participations.

In his new position, which he will take with immediate effect, Gentet will oversee Mediatoon’s sales, marketing and servicing departments, responsible for finding homes for the distributor’s iconic series such as “SamSam: Cosmic Adventures,” “Garfield” and “Tintin.” Gentet will be based in Paris and report directly to Caroline Duvochel, Managing Director of Mediatoon and Head of Audiovisual and Innovation at Média-Participations.

The executive was most recently the Head of Sales for Princess Sam Pictures, overseeing the global launch of the “Tara Duncan” series to worldwide success. Prior to that, he managed the sales of films and animated series within the production and distribution company Millimages, contributing to the commercial expansion of properties such as “Molang,” “Mouk” and “Pirata & Capitano.”

”We are delighted to welcome Frederic Gentet to Mediatoon. His extensive commercial and marketing experience with major youth brands will be a valuable asset in developing international sales and strengthening the influence of our kids and family universe,”  Caroline Duvochel commented.

“The global children’s TV market is in constant evolution, and we need to keep re-inventing to maintain global relevance and appeal. I am excited to be joining Mediatoon, who share this vision, and demonstrate a dynamic and innovative spirit,”  Frederic Gentet declared.