Mipcom 2024: Atresmedia closed several new sales agreements

Atresmedia Sales was present at MIPCOM in Cannes, in a particularly relevant edition as Spain is the country of honor, to showcase its successful series and formats. Thus, they have presented their series and formats, managing to close numerous commercial agreements with operators around the world.

“Sueños de Libertad” (“Dreams of Freedom”), the most-watched series on television and a daily leader on Antena 3, has been one of the productions generating the most interest. In addition to soon being available in Spain through Movistar+, the series will also travel to Lithuania thanks to the agreement with TV3 Group. The drama series, starring Natalia Sánchez, Alain Hernández, and Dani Tatay, has sparked significant interest for broadcast in Latin America and Europe, with several deals currently in negotiation that will be closed soon.

“UPA Next,” the original atresplayer series, was sold to France, among others, thanks to the deal with Groupe M6, and will now travel to Italy following the deal with Mediaset Italia.

Another series that will be packing its bags is “Zorras” (“Tramps”), an original atresplayer fiction. After being one of the selected series by the programmers of the Berlinale last February, the series will now travel to Portugal and will air through NOS, one of the most important telecoms in the country.

“Dos Años y Un Día” (“Two Years and One Day”), another original series from atresplayer, will be aired throughout Latin America. The drama starring Arturo Valls will premiere in the region on November 7 following the deal closed with Direct TV.

Additionally, in this latest edition of MIPCOM in Cannes, THE WIT has selected two Atresmedia series among the most outstanding international fictions: “Santuario” (“Sanctuary”), the dystopian thriller produced by Atresmedia TV in collaboration with Pokeepsie Films, and “Mariliendre” (“Fag Hag”), the musical dramedy produced by Atresmedia TV in collaboration with Suma Content. These series will premiere very soon and are already generating great global anticipation.

The most recent titles of Atresmedia, such as “Beguinas” (“Beguines”), “El Gran Salto” (“The Big Jump”) and “Eva & Nicole,” have been well received in this MIPCOM edition with potential clients mostly Europeans and Arabic.