Moonbug Entertainment confirmed plans to bring Moonbug’s hit IPs, including "Oddbods," "Blippi," "Little Baby Bum" and more, to Prime Video to make the catalog available to audiences across the United Kingdom, Ireland, Spain, Germany, Turkey and Portugal. “As our IP portfolio grows and the popularity of our characters crosses frontiers, working with Prime Video allows us to expand the reach of our content to an even wider audience,” Gina Costelloe, Head of Distribution & Originals, EMEA at Moonbug Entertainment said.
The agreement includes localized versions of "CoComelon JJ’s Animal Time," "Blippi Wonders" and "Little Angel" in Castilian Spanish, as well as the entirety of the "Blippi" content and "Oddbods" libraries for the UK market.
The deal brings both new and fan-favorite episodes of Moonbug’s portfolio to Prime Video, with the partnership already live in Germany and Turkey and the UK, Ireland and Iberia set to launch throughout 2023. Program availability will vary between nations, with notable IPs like Lellobee City Farm, Blippi & Meekah Wonders, Little Baby Bum, Oddbods and the hit series, CoComelon Animal Time.
This agreement is intended to fulfill Moonbug's commitment to expanding its distribution channels and making its content accessible to families on a global scale, and highlights the growing demand for family-friendly content and the potential for enriching experiences through digital platforms.“Our content is a retention driver for kids and family audiences on streaming platforms such as Prime Video, which highlights the relevance of this partnership, especially as we strive to meet families where they are and provide a great viewing experience," Gina Costelloe said.