Xilam Animation's “Where's Chicky?” expands worldwide

The short-form animated series franchise, produced by Xilam’s CGI specialist studio Cube Creative Productions, unveiled the development of its third season as well as new broadcast partnerships.

1 SEP 2021

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Xilam Animation continues global expansion of “Where’s Chicky?," unveiling new content and braodcast partners. The non-dialogue comedy franchise has strengthened its presence in China. “Since debuting in 2014, Where’s Chicky? has embarked on a remarkable global journey: badly identified at the start of its broadcast, this series has recently met with overwhelming success on the digital market, reaching very large audiences, especially among the youngest," Marc du Pontavice, Founder and CEO at Xilam Animation, said.

The short-form animated series, produced by Xilam’s CGI specialist studio Cube Creative Productions, has released its first and second seasons and is currently developing a third season, consisting of 52 episodes, scheduled to debut in December of this year. The series is directed by William Hoareau. The show is now available in more than 15 digital platforms internationally, including Tubi TV (USA and Mexico), Amazon Prime Video (worldwide excl. France), Roku Channel in the USA and UK, Shahid and eJunior in MENA, PlayKids in North and Latin America, Facebook Video in Western Europe, USA and Canada and Rakuten TV in Western Europe, among many others.

The French animation studio will be tasked with managing worldwide sales, and has so far secured deals with France Télévisions in France, YLE Finland, NRK Norway, VRT in Flemish Belgium as well as VOD platform MBC in the Middle East and North Africa for seasons 1, 2 and 3; and SRC (Radio Canada), Etisalat (UAE), Choirock (South Korea) and Astro (Malaysia) for seasons 2 and 3. "The extension of its distribution on numerous platforms is paving the way to follow in the footsteps of Xilam’s biggest successes such as Oggy and the Cockroaches and Zig and Sharko," du Pontavice said. "We know this is just the beginning of this franchise’s history and can’t wait to see what the future holds for this hilarious and heart-warming property.”

The franchise's TikTOk account recently reached 1 million subscribers and is among the top five licensed kids' brands. The brand continues to generate approximately 100 million views worldwide per month. China VOD platforms have garnerd a total of three billion views for the show, which follows an adorable little chick who discovers new places and adventures.

Since debuting in 2014, Where’s Chicky? has embarked on a remarkable global journey: badly identified at the start of its broadcast, this series has recently met with overwhelming success on the digital market, reaching very large audiences, especially among the youngest.” Marc du Pontavice Founder and CE, Xilam Animation

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