4 APR 2025

Hollywood on edge: Trump’s tariff threat rattles industry’s recovery

President Donald Trump's proposed tariffs on Chinese goods—potentially up to 60%—could derail the box office rebound and disrupt global production pipelines. Disney CEO Bob Iger has voiced concern over the escalating risks in a recent town hall with ABC News staff.

4 APR 2025

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As Hollywood inches toward full recovery after years of pandemic-induced turbulence, new geopolitical threats are surfacing. Chief among them: President Donald Trump’s plan to impose steep tariffs on Chinese imports. The administration is reportedly considering duties as high as 60%, a move that could send shockwaves through the entertainment industry’s production and distribution ecosystem.

The proposed tariffs could directly impact the cost of filmmaking, especially as many studios depend on Chinese manufacturing for everything from tech equipment to promotional materials. Beyond production costs, Trump’s approach also raises the risk of retaliatory measures from China—a country that, despite growing tensions, remains a vital box office market and co-production partner for Hollywood.

In a recent internal town hall at ABC News, Disney CEO Bob Iger acknowledged the “alarm” these developments are causing inside the company and across the broader media sector. According to 'The Wrap', Iger discussed how the tariff threat could destabilize already fragile industry margins and complicate global operations just as the box office begins to regain momentum.

Hollywood has long relied on global interdependence. China, in particular, represents not only a massive consumer market but also a key node in the supply chain. CNBC reports that a new wave of tariffs could discourage studios from greenlighting big-budget projects with international appeal, for fear of distribution roadblocks or rising costs.

For an industry betting big on 2025 to be the comeback year, this political uncertainty injects new volatility. Studio executives, content distributors, and investors now face a familiar but unwelcome challenge: recalibrating strategies amid unpredictable policy shifts.

As the year unfolds, Hollywood’s boardrooms will be watching not just box office returns—but the White House, too.