FlixLatino, the subscription video On Demand service (SVOD) that targets Hispanics in the United States and Puerto Rico, is available now on Google TV. Owned by Somos Next, company part of Somos Group, the service offers a selection of high-quality content for the Latino market, including options for children in its parental controlled section FlixLatino Kids. Being one of the few that targets Hispanics exclusively, it also delivers content both in On Demand and linear options, adapting its usage to the most popular modalities.
“We are elated for this launch on Google TV. The presence in a leading service with a quality selection of apps makes FlixLatino available to thousands of Latinos, underscoring the quality and acceptance of our service, of our content and of the value proposition that we offer. The presence on smart TV’s and connected devices on a platform such as Google TV is a key driver of growth for us in the future in this dynamic environment, especially with options that look to make things easier for the consumer”, declared Luis Guillermo Villanueva, COO of Somos Next.
Content in FlixLatino comes from a variety of Spanish speaking countries, like Mexico, Argentina, Spain, Peru, Chile, Colombia and Puerto Rico, among others, in all genres, as well first-class content from international markets. The animation in its protected children section includes well-known brands such as “Pocoyo”, “Angelina Ballerina”, “Little People”, “Bob the Builder” and others. The availability of linear options allows for the enjoyment of a selection of content programmed to facilitate consumption and discovery. FlixLatino is priced at $2.99 per month, quite an attractive price versus competitors and especially in this economic environment.
FlixLatino’ s launch in Google TV makes the service available to a wider audience in many connected devices, especially important for a segment that scores highly in entertainment consumption especially in cellular phones. The service is continuously updated with features and premieres that keep it in line with a very competitive market. Google TV is a platform which brings together movies, shows, and more from across the audience’s apps and subscriptions, organizing and customizing them. Google TV allows for the discovery of new things to watch, with recommendations based on what the users watch and what interests them across subscriptions and content available.