Chris Knight, President and CEO at Gusto Worldwide Media
Gusto Worldwide Media has announced a new partnership with Samsung TV Plus in India. Gusto TV will be launching a branded channel across more than 2.3 million Samsung Smart TV’s with a further expansion onto their mobile platform in the coming months.
Samsung TV Plus service launched five years ago, which comes pre-installed in Samsung’s Smart TVs. Samsung recently launched the free Smart TV video service in India recently and it will be live across all Smart TV models from 2017 to 2021. TV Plus delivers instant access to news, sport, entertainment, and more. The service will be 100 percent free in India with ad-supported content, giving viewers access to great Gusto original titles like "DNA Dinners", "One World Kitchen", and "Cook Like a Chef".
“We are excited to continue to grow with Samsung TV and the Samsung TV Plus platform,” says Chris Knight, CEO and President of Gusto Worldwide Media. “Gusto has tapped into the zeitgeist of food programming, where entertainment meets necessity, and now Samsung TV Plus viewers in India will get a taste”.