MIA Market 2025: Mnemonica presents solution for the preservation of audiovisual content

On the occasion of MIA | International Audiovisual Market 2025, Mnemonica will present Archive, the first European solution for the active preservation of audiovisual content.

CEO Piero Costantini: "Our mission is to offer the industry a digital content hub where a work can be created, developed, distributed, and preserved over time. After Italy, the internationalization process will continue in the United Kingdom, France, Spain, and Germany."

The platform simplifies workflows, connects people and departments, and ensures security and accessibility. But above all, it addresses the most pressing challenge: preventing data loss caused by makeshift archives, isolated physical media, and third-party servers that make digital preservation extremely fragile. Mnemonica thus overturns this logic, restoring order and structure and giving professionals full control over their assets.

The platform integrates three key functions—secure streaming, two-way file transfer, and long-term archiving—enriched with tools such as review & approval, encoding automation, watermarking, distribution, audience management, and usage monitoring, accessible from any device. Its collaborative nature also allows departments and professionals to work together in real time, centralizing data logistics and thus ensuring efficiency and control at every stage, from pre-production to final preservation.

Within the Mnemonica ecosystem, Archive is the module dedicated to preserving value. It's not a passive repository, but a living archive: the original files remain accessible, protected from loss and damage, always ready for new distributions, derivative versions, or deliveries. "The launch of Mnemonica Archive represents a crucial moment for the preservation of our film heritage," says Costantini. "With Archive, we are fulfilling our company's mission: to offer the audiovisual industry a global content hub where a work can be born, develop, be distributed, and live on over time."

The next two years represent a decisive phase for Mnemonica. The strategy focuses on two fronts: consolidating its presence in the Italian market, expanding its scope to include education, research, public archives, and cultural institutions, and accelerating its internationalization process. Expansion will initially focus on four key countries: the United Kingdom, France, Spain, and Germany.