Since its debut on KakaoPage, "Solo Leveling" has firmly held its place as its No. 1 web novel and webtoon, garnering a staggering 14.3 billion cumulative views worldwide.
On traditional broadcast and cable TV, ad breaks are typically placed during the rising action of a program. By contrast, tech-led and free streaming platforms take a different path: both tend to reduce the number of ads as an episode progresses.
“Kapamilya Live in Kenya” will take place on June 28 and will have the presence of Coco Martin and Julia Montes, whose primetime shows were a hit in Africa.
For the first time, small to medium-sized businesses will be able to run a single campaign across Sky, Channel 4, and ITV. The new self-service TV ad buying marketplace aims to encourage new brands to TV.