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Prior to its television debut, "La Favorita 1922" had already been pre-sold in over 20 territories, and with HBO Max now adding Latin America, will be available in 70 international markets.

The event will also take place immediately after NATPE Global in the same venue, allowing attendees to experience both markets in a single trip.

Davies will lead S4C's digital strategy as it extends beyond traditional broadcasting, expanding its digital presence and embracing opportunities to serve diverse audiences across various platforms, confidently moving towards becoming a digital-first service.

Valérie Vleeschhouwer, CEO of Mediawan Rights, will support the implementation of this new organization and work alongside Sally Habbershaw throughout a transition period, ahead of her departure from the Group.

Between Q1 2020 and Q2 2025, the share of U.S.-made content viewed on Netflix, Disney+ and Prime Video in 19 countries outside the U.S. fell from 52% to 45%, according to new research from Digital i.