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His appointment comes as Narativ heads to Mipcom, where the theme Creator First reflects both the seismic shift in the global content ecosystem and Narativ’s core philosophy: ensuring that creators, stories, and audiences connect across every screen.

New contextual categories powered by program-level Gracenote metadata available for Q4 campaigns with Cineverse, DIRECTV Advertising, Philo, Tastemade and Xumo to help buyers target key audiences at scale. Additionally, Gracenote has tapped Magnite, the largest independent omnichannel sell-side advertising company, as the first SSP to support and scale these new CTV categories.

The entertainment network focused on environmental programming and initiatives is now available into the streaming platform programming.

The channels targeted at Millennial and Gen-Z audiences will be included as part of a new group of FAST channels recently launched for Philo subscribers. 

The company has created monthly Movie/TV Club for the team to understand what works and what doesn’t in the language versioning. Deeny Kaplan, Executive Vice President explains the strategy.