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USA: Specialist streaming subscriptions gain ground 16 JUL 2025

Markets

USA: Specialist streaming subscriptions gain ground

Bango’s 2025 survey reveals 32% of U.S. consumers now pay for specialist streaming or subscription platforms, with 63% preferring to consolidate payments through a single bill.
USA: Gen Z drives subscription economy shift with bundled services and paid social media 16 APR 2025

Markets

USA: Gen Z drives subscription economy shift with bundled services and paid social media

A new Bango report reveals that 23% of Gen Z Americans now pay for social media subscriptions, spending nearly $1,000 annually across various services, and increasingly favoring bundled offerings through third-party providers.
USA: 35% of Millennials spend over $100 a month on subscriptions 27 SEP 2024

Trends

USA: 35% of Millennials spend over $100 a month on subscriptions

A report by Bango revealed key differences in each generation’s behavior and how they manage subscriptions.
What is the future of the subscription economy? 20 SEP 2024

Trends

What is the future of the subscription economy?

The Bango global trends report dived into the growth of subscription-based services across the U.S., Europe, and Latin America, emphasizing the increasing competition and the rise of "Super Bundling," which consolidates multiple services into a single, seamless user experience.
Europeans subscribe to three streaming services on average 29 JUL 2024

Trends

Europeans subscribe to three streaming services on average

A research by Bango provided new insights into the robust, yet evolving, European subscription market.