Search results for impresa
4 APR 2024
Deals
Portugal's Impresa closed an exclusive CTV partnership with Rakuten Advertising
Impresa will be responsible for all of Rakuten Advertising CTV inventory in Portugal. Continente and Unilever are the first advertisers to inaugurate the partnership.
30 JUL 2020
Content
CRISTINA VAZ TOMÉ: “THIS RESTRUCTURING IS MORE THAN A REBRANDING”
The Member of the Executive Committee and Chief Revenue Officer of Grupo Impresa explains why the Portuguese company renamed its content distribution department to SIC International Distribution.
6 JUL 2020
Content
TV CONSUMPTION IN ITALY GROWN 47% DURING THE LOCKDOWN
An Impresa Cultura Italia-Confcommercio and Swg study has revealed that 34% of the sample analyzed said streaming on-demand and pay platforms have been used more frequently.