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Three-quarters of Australian streaming subscribers watched documentary content in Q1 2025, while only 32% of Japanese accounts viewed the genre.

"Love is for the Dogs" will stream on U-NEXT in Japan, as well as on Max internationally as part of a wider partnership between U-NEXT and Warner Bros. Discovery. The companies previously announced the international distribution of select premium Japanese drama series on Max later this year, including in the United States, Brazil, and Southeast Asia.

This marks the first time that a regular weekly entertainment show from Nippon TV will be distributed on Netflix, expanding the show’s reach to global audiences. The show will stream in Japanese and be subtitled in multiple languages around the world.

The distributor has licensed a number of titles to Japanese public broadcaster NHK as well as to BS4 and Japanese VOD platform, Asia Docs.

The Japanese company has picked up several titles for their SVOD platform, including John Lennon and Yoko Ono documentary "Daytime Revolution."