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Wales rises as a powerhouse for Netflix, driving £200M boost to economy 21 APR 2025

Production

Wales rises as a powerhouse for Netflix, driving £200M boost to economy

Wales has become one of Netflix’s key production hubs, and has been the filming location for iconic shows such as "Sex Education," "The Crown," "The Witcher" and the upcoming film "Havoc."
Ad-Supported plans surge as YouTube overtakes Netflix in key markets 16 APR 2025

Trends

Ad-Supported plans surge as YouTube overtakes Netflix in key markets

Digital i’s latest Trend Report highlights a major shift in streaming behavior, with 88% of Prime Video users now on ad-supported tiers and YouTube surpassing Netflix in viewing time across APAC and North America. Live sports and bundled offerings further reshape the global streaming landscape.
Connected TV different operating systems impact on viewing choices 15 APR 2025

Markets

Connected TV different operating systems impact on viewing choices

A recent research from Hub reveals that Netflix may have won the streaming wars, but the TV OS battle remains.
South Korean shows are the most popular non-US content on Netflix 15 APR 2025

Markets

South Korean shows are the most popular non-US content on Netflix

Netflix’s love affair with South Korean content is set to continue In the second half of 2024, South Korean content was streamed for 7.7bn hours, around 8% of all viewing on Netflix. This outpaces content from major markets, including the UK, Japan, and Spain.
Netflix and Brutal Media to adapt "El Mapa de los Anhelos" Spanish novel 11 APR 2025

Production

Netflix and Brutal Media to adapt "El Mapa de los Anhelos" Spanish novel

The limited series adaptation, based on the novel by Spanish writer Alice Kellen, will written by Isa Sanchez.