They will be based at WBD’s Advertising Sales headquarters in Hudson Yards, New York, and will lead the unit’s nationwide team, which includes offices in Los Angeles, Atlanta, Chicago, Detroit, Washington, and Knoxville, Tennessee.
The traditional boundaries between video services are blurring, with pay TV services now offering FAST channels, SVOD platforms introducing ad-supported tiers, and FAST services seamlessly blending linear channels with AVOD content.