A new research by the Hub, revealed the effects companies’ enforcement efforts appear to have had on password sharing, resulting in a modest downward trend.
It´s the 10th consecutive quarter of double-digit percentage losses for linear. The sector has shed 4 million subscribers in the first six months of 2024 according to MoffettNathanson's Q2 "Cord-Cutting Monitor" report.
Ampere’s research revealed as interest and engagement rise, shorter rights cycles, independent sales, and investments in production could unlock higher revenues in the next media cycle.
New research from Mediaocean showed that a growing number of consumers are cutting the cord and turning to streaming platforms for entertainment, increasingly choosing more affordable ad-supported tiers.