Search results for bundle
23 JUN 2022
Data
Is over-the-air plus over-the-top the new perfect TV bundle?
According to a recent Nielsen television custom survey, 80% of audiences in over-the-air homes in the United States say they also subscribe to a streaming service.
12 MAY 2022
Data
The average consumer now uses more than seven sources for TV content
The average number of sources consumers use to access TV content has hit an all-time high in 2022, Hub Entertainment Research revealed in its “Best Bundle” study.
29 APR 2022
Data
Why Hulu’s new Disney+ bundle aims to reduce subscriber churn?
Ampere Analysis’ first quarter of 2022 consumer research indicates that 47% of current Hulu subscribers in the United States do not take Disney+, despite the relatively cheap Disney Bundle offer.
22 APR 2022
Data
More than half of oTT subscribers prefer Integrated OTT services
According to a recent study conducted by Parks Associates, 59% of viewers prefer unified bundles that combine their OTT services with other household subscriptions, while 48% feel their home internet service provider adds more value when online video services subscriptions are offered.
25 OCT 2021
Streaming
ViacomCBS settles on a price for its Paramount+ and Showtime streaming bundle
The combo is now US$11.99 per month for Showtime and the Paramount+ Essential plan (ad-supported with no local live CBS station feed) and US$14.99 per month for Showtime and the Paramount+ Premium Plan.