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The new AI-powered interactive video platform allows viewers to interact with what they see on screen, either immediately or once they have finished watching a favourite programme.

Line-up also showcases a new screen adaption of best-selling children’s book "Superpowers for your Mind" "Miss Vomit and the Ingenious Escape", "Mister Twister Moving Out" new films.

Among the powerhouses confirmed are Amazon MGM Studios Distribution, BBC Studios, FOX Entertainment Global, Lionsgate, NBCUniversal Global TV Distribution, Paramount Global Content Distribution, Sony Pictures Television and Warner Bros. Discovery Content Sales.

The highlight launch is Ainsley McGregor Mysteries franchise which blends small-town charm with gripping mystery, leveraging the star power of its lead actors to captivate audiences worldwide.

Parrot Analytics analyzed how the genre is becoming more popular among major streaming platforms.