Search results for band
17 DEC 2020
Data
NEARLY 70% OF FREE TRIAL US SUBSCRIBERS PURCHASE AT LEAST ONE OTT SERVICE
Less than half of total US broadband households have opted for a free trial, with the majority later agreeing to pay for the service. Overall churn rates are at 40%, while the average household spends USD 16 per month on OTT services.
14 DEC 2020
Data
25% OF U.S BROADBAND HOUSEHOLDS PREFER WATCHING NEW MOVIE RELEASES ON SVOD
While 24% of viewers still prefer a movie theater setting for their first movie viewing experience, 30% of consumers have no preference for how to watch the new release.
14 DEC 2020
Distribution
ABACUS MEDIA RIGHTS TO DISTRIBUTE "MASKED SINGER UK"
The first series of the show, produced by Bandicoot Scotland consolidated with 6.6m viewers and a 32% share on ITV and was the biggest new format launch on any channel.
10 DEC 2020
Data
NEARLY 1 OUT OF 10 US BROADBAND HOUSEHOLDS CANCEL OTT SERVICES AMID PANDEMIC
With the figure equating to 8%, most cancellations resulted from sports programming cancellations. Churn rates have declined to 38% from 46% last year among OTT video services and vMVPDs dropped from 84% in 2019 to just under 50%.
9 DEC 2020
Data
NEARLY HALF OF US BROADBAND HOUSEHOLDS ARE SUBSCRIBED TO AMAZON PRIME VIDEO
The engagement results from a surge in online shopping during the Covid-19 pandemic. International Research Firm Park Associates will host its third annual "Future of Video: OTT, Pay TV, and Digital Media" on 14-16 December.