The company will work on producing several titles and host recommissions. The titles include "Ready to Mingle," "Ferne McCann: First Time Mum" for ITVBe, and "Winning Combination."
Each 30-second slot for the Kansas City Chiefs versus Tampa Bay Buccaneers game was worth up to USD 5.5 million. Agreements with the network also require marketers to pay an additional USD 300,000 per spot to be included in the digital live stream.
The executive will be responsible for all of the company's business operations. He acquired experience at Universal McCann in London, Turkey and Istanbul, as well as Doğan TV, before joining Calinos.
The youth series, produced for Nickelodeon Latin America, will begin filming in Bogotá with an international cast led by Evaluna Montaner, Riccardo Frascari, Sebastián Silva, Andrés Mercado, Carolina Mestrovic and Fefi Oliveira.
Yaccarino will continue to hold oversight all National Advertising Sales, Ad Sales Marketing, and Global Partnerships, which now include Local Advertising Sales and Strategic Initiatives teams.