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India has 547 million OTT users and 2.5 SVOD subscriptions per user 23 AUG 2024

Markets

India has 547 million OTT users and 2.5 SVOD subscriptions per user

Ormax Media’s annual report revealed the growth from 2023 to 2024 stands at 13.8%, which is comparable to the growth from 2022 to 2023 (13.5%).
Imagen Los servicios SVOD siguen ganándole terreno a la televisión en vivo 21 AUG 2024

Trends

FAST increased Usage impact SVOD and MVPD Subscriptions

Two in three (66%) TV content viewers are using free, ad-supported streaming TV (FAST) platforms in a typical month, according to Horowitz Research’s latest annual report, "State of Media, Entertainment, and Tech: Viewing Behaviors 2024."
USA: 75% of CTV users are interested in awards shows 21 AUG 2024

Trends

USA: 75% of CTV users are interested in awards shows

In its latest report, LG Ad Solutions highlighted significant trends in how audiences engaged with these events, underscoring the continuing relevance of awards shows and the growing impact of CTV on viewer habits.
Nadine Rajabi joined Blink49 Studios’ unscripted division 19 AUG 2024

Corporate Moves

Nadine Rajabi joined Blink49 Studios’ unscripted division

The executive will take on the role of EVP, Unscripted, and work alongside Ri-Karlo Handy, SVP, Unscripted, reporting to Tara Long, President of Unscripted Global Television.
Netflix dominated Q2 2024 as rivals battle for market share 16 AUG 2024

Markets

Netflix dominated Q2 2024 as rivals battle for market share

Parrot Analytics' Streaming Report Card revealed that, in the second quarter of 2024, Netflix continued to assert its dominance with subscriber growth and revenue, while other platforms like Disney+, Hulu, and Max face varying levels of success in retaining their demand share.