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USA: Subscribers to ad-supported tiers have surpassed 100 million 1 AUG 2023

Data

USA: Subscribers to ad-supported tiers have surpassed 100 million

Ad-supported tiers are growing in the United States, surpassing 100 million subscribers, according to the latest research from Ampere Analysis.
Canadian consumers are moving away from paid streaming subscriptions 21 JUL 2023

Data

Canadian consumers are moving away from paid streaming subscriptions

Canadian consumers are moving away from some paid subscriptions and increasingly opting for free, ad-supported content instead, according to a new report from LG Ad Solutions.
Why AVOD platforms are now looking to bolster their global customer base? 29 JUN 2023

Data

Why AVOD platforms are now looking to bolster their global customer base?

As ad-supported video-on-demand (AVOD) platforms become increasingly established in the United States, they are now looking internationally to bolster their customer base and support further revenue growth, Ampere Analysis assured in its latest report.
What drives US consumers to choose an ad-supported streaming plan? 28 JUN 2023

Data

What drives US consumers to choose an ad-supported streaming plan?

At the end of the first quarter of this year, ad-supported plans made up one-in-four of all premium SVOD subscriptions, according to Antenna’s latest “State of Subscriptions: Adds and Ads” report.
Nielsen’s Gracenote inks FAST deal with A+E Networks EMEA 21 JUN 2023

Deals

Nielsen’s Gracenote inks FAST deal with A+E Networks EMEA

Gracenote, the content solutions business unit of Nielsen, is working with A+E Networks EMEA to advance its Free Ad-Supported Streaming TV (FAST) offerings through a new commercial agreement.