Michael Cavanagh, Chief Financial Officer of the company, said at a UBS investor conference in New York that the company “will ramp quickly next year on spending on Peacock”.
The company will use its proprietary data along with other data to help advertisers learn what their target audience is watching on TV, which will help them purchase commercials in the right places to reach certain viewers.
Thema America, a Canal+ group company, announced that the Turkish network will be available to Comcast customers on the Xfinity Latino TV tier by November 1. Comcast will be the first US distributor to carry the channel.
It was the first customer loss for the company since it was acquired by Comcast, although there were 481,000 net additions over 12 months, taking its total to 23.92 million in Europe.