Search results for rti
20 MAY 2022
Data
Advertising investments in CTV would reach US$21.2 billion in 2022
According to IAB US, marketing investments in Connected TV are considered "must have" for 76% of brands. The study projects a 39% growth in investments in CTV for this year.
17 MAY 2022
Streaming
Upfronts 2022: Disney+ defines a new advertising strategy
Disney+ is about to unveil a new ad-supported tier, although it is being very careful when selecting what type of ads to show in order to keep the service family-friendly.
13 MAY 2022
Data
Netflix looks to APAC as growth in Western markets stalls
As Netflix seeks to monetize its market domination in the West, in APAC it continues to focus on driving subscription uptake at the expense of ARPU, in particular in developing markets, Ampere Analysis noted in its latest report.
12 MAY 2022
Distribution
Banijay Asia partners with Armoza Formats to adapt Canadian mini-series "Vertige"
The six-episode thriller, originally produced by Pixcom and directed by Patrice Sauvé, has been recognized by multiple award shows.
10 MAY 2022
Data
How many consumers livestream online content in the United States?
Parks Associates’ new video research finds 43% of US internet households have livestreamed online content in the past three months, with sporting events by far the most popular type of content.