Search results for inea
21 AUG 2023
Data
Europe’s public media and the challenges of a new environment
Consumer research carried out by Ampere Analysis over the last six years has revealed that engagement with public service media linear or their Video on Demand services has fallen by 15% in Europe's largest markets.
16 AUG 2023
Data
Connected TV ad spend set to hit US$26 billion in 2023 in the United States
Connected TV (CTV) ad spend is increasing as viewers and advertisers migrate away from linear broadcast television, and should reach US$25.9 billion globally by 2023, according to WARC Media Global’s latest report.
8 AUG 2023
Data
Why on-demand content will help FAST services compete with SVOD?
Over 2 in 5 FAST users (42%) say on-demand content is a major reason they use free ad-supported streaming services, while just 30% cited linear channels as a major reason, Morning Consult’s latest report reveal.
2 AUG 2023
Deals
Comedy platform NextUp to be available as a FAST channel on Virgin Media in the UK
After signed an agreement with EXTREME, the linear ad-supported channel NextUp Live Comedy will livestream comedy acts from this year’s Edinburgh Fringe Festival.
28 JUL 2023
Operators
TF1's linear and digital media reached €146.3 million in the first half of 2023
TF1 channel achieved a significant increase and confirmed its audience leadership on commercial targets, while MYTF1 streaming platform averaged 27.8 million streamers over the half-year.