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Banijay Media Germany expanded its Branded Entertainment unit 17 JUL 2024

Corporate Moves

Banijay Media Germany expanded its Branded Entertainment unit

The company unveiled the hiring of Alex Aussem, Christoph von Hunnius and Andreas Wolf as Creative Director, Client Service Director and Creative Digital Director, respectively.
Inter Medya sold “Love and Pride” drama to Panama 17 JUL 2024

Distribution

Inter Medya sold “Love and Pride” drama to Panama

The series, which is the first project under the co-production agreement between Inter Medya and Mega Global Entertainment, will soon premiere in the country.
Global advertising revenues to hit U$D 1 trillion in 2026 16 JUL 2024

Forecasts

Global advertising revenues to hit U$D 1 trillion in 2026

The PwC Global Entertainment & Media Outlook 2024-28 projected the industry revenues to hit $3.4 trillion in 2028, representing double the revenues of 2020.
Fox Entertainment and Foxtel Group closed scripted co-development deal 16 JUL 2024

Production

Fox Entertainment and Foxtel Group closed scripted co-development deal

These productions are aimed at the Australian and U.S. markets. Fox Entertainment Global will oversee the international sales of the series launched under this pact.
 UKTV hires Claire Hookway to build up its drama slate 12 JUL 2024

Corporate Moves

UKTV hires Claire Hookway to build up its drama slate

Meanwhile, Kirsty Hanson, formerly commissioning editor, has been promoted to senior commissioning editor for factual and factual entertainment.