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M6+ and Pluto TV closed strategic streaming partnership in France 25 SEP 2024

Streaming

M6+ and Pluto TV closed strategic streaming partnership in France

This long-term collaboration between M6+ and Pluto TV includes M6 content channels on Pluto TV, a new Pluto TV-branded area on M6+, and an advertising agreement to scale the free ad-supported streaming business in France.
Spacetoon Licensing takes over Topo Gigio 23 SEP 2024

Kids & Animation

Spacetoon Licensing takes over Topo Gigio

Banijay Kids & Family appoints Middle East agent for the classic children’s brand. Originally created by Italian puppet artist Maria Perego in 1959, "Topo Gigio" has more recently been reimagined as a pre-school cartoon comedy series co-produced by Movimenti Production (a Banijay Kids & Family company) and Topo Gigio S.r.l.
Brand Licensing Europe: DeAPlaneta Entertainment to forge new alliances 20 SEP 2024

Trade Shows

Brand Licensing Europe: DeAPlaneta Entertainment to forge new alliances

"MILO", "Hero Inside", "Unicorn Academy", "Miraculous" and "Maya" are the DeAPlaneta Entertainment brands that will be present at the London event. From 24 to 26 September, it will bring together retailers, manufacturers and licensees in London to close deals and forge alliances that will make it possible to create new product lines for the most exciting IPs of the moment.
USA: 71% of Asian Americans prefer streaming over traditional TV 19 SEP 2024

Trends

USA: 71% of Asian Americans prefer streaming over traditional TV

A new report by LG Ad Solutions explores the CTV viewing habits of Asian-American audiences, highlighting their preferences and how brands can better engage this demographic through relevant content and advertising strategies.
Banijay Nordic sets plans to supersize Swedish label portfolio 18 SEP 2024

Production

Banijay Nordic sets plans to supersize Swedish label portfolio

The group introduced Jscripted brand, Jarowskij/Yellow Bird, and non scripted entity, Meter/Jarowskij.